Women Quitline was established in 2006 and targeted on female smokers aged 15 or above. This is the first smoking cessation counselling service tailor-made for female smokers in Hong Kong. We set up the Woman Against Tobacco Taskforce (WATT) with 14 women organizations in the community, with a target to stress the health hazards of smoking and importance of smoking cessation for women. A one-day training workshop to 28 WATT affiliates who provided brief cessation counselling in the community was organised, and intensive gender-specific smoking cessation counselling was provided to female smokers in Hong Kong. We publicized our gender-specific cessation counselling service to the community through collaboration with WATT members, mass media strategies, campaigns, promotional leaflets and posters, and website.
The Women Quitline has answered 1,126 telephone enquiries and provided smoking cessation counselling for 560 female smokers. About 30.2% participants had successfully quit smoking at the 6-month follow-up. Please visit Women Quitline’s website at www.wquit.hku.hk for more information.
Youth Quitline was the first smoking cessation hotline targeted on youth smokers aged 25 or below since 2005. The Quitline was jointly established by the Smoking Cessation Research Team of School of Nursing of Li Ka Shing Faculty of Medicine, School of Public Health of Li Ka Shing Faculty of Medicine and Department of Social Work and Social Administration, HKU, and the Hong Kong Council on Smoking and Health.
The Quitline provided peer counselling via telephone to youth smokers. As at August 2016, the Quitline has held 8 training programmes and more than 400 youth counsellors were trained and equipped with smoking cessation counselling skills. Moreover, the Quitline has answered 9,267 telephone enquiries and provided smoking cessation counselling for 1,952 youth smokers. About 24% participants had successfully quit smoking at the 6-month follow-up and 11.5% of them reduced their cigarette consumption at least by half. Please visit Youth Quitline’s website at http://nursing.hku.hk/yquit/ for more information.